The power of email marketing is real, and it is growing. Building an email list is the single most important thing most small businesses can do to not only build an audience, but to re-engage it. This course will teach you how to build an email list, run a marketing campaign, and drive traffic to your web presence to generate more business. Whether you're a small business owner, or just have an interest in marketing, this one is for you!
- Access 18 lectures & 2 hours of content 24/7
- Learn email marketing fundamentals, automation & applicable software
- Understand the principles behind AIDA marketing
- Build an email list by inviting customers to sign up
- Recognize the email traps & pitfalls to avoid
- Harvest email analytics & learn how to decipher them
- Discover the different marketing campaign types & copywriting styles you may employ
Mark Timberlake runs a marketing company called SME Heroes, which specializes in training on all things to do with online course creation and online marketing. He has extensive experience with online business in various forms over the last 14 years and loves to share his hard one lessons and techniques for online business success. In addition he also has over 12 years experience in online retail and over 6 years experience as a commercial photographer.
This means he has a deep breadth of experience which comes through in his courses which are always designed to be easy to understand and to pass on the practical skills he has learned.